Apple unveiled its most popular podcasts of 2023 on Tuesday, revealing that true crime’s chokehold on the platform continues for an additional 12 months. True crime took first place in two classes, with Crime Junkie as the most well-liked podcast for the second 12 months in a row, and Scamanda as the most well-liked new present.
The highest podcast record for 2023 contained nearly totally familiar shows from 2022’s top podcasts, with just one new present breaking into the scene: Huberman Lab. Andrew Huberman’s health and well being podcast hadn’t even damaged the highest 20 a 12 months in the past however has taken listeners by storm together with his chilly bathe preaching. Huberman even had probably the most shared episode on Apple Podcasts, a characteristic on “What Alcohol Does to Your Physique, Mind & Well being.”
In any other case, the highest podcasts remained largely the identical. Crime Junkie, The Day by day, and Dateline NBC nonetheless held the highest spots. The Joe Rogan Expertise and Name Her Daddy, which held the number one and two spots in 2021 earlier than they moved to Spotify, have been noticeable of their absence from the record. Apple’s prime 10 podcasts are far more “model protected” than these two defectors, nevertheless, the largely unchanged record represents a deeper downside than model security.
Podcasts have lengthy had a difficulty with discoverability. It’s troublesome to seek out new reveals to hearken to, and Apple having the identical prime podcast two years in a row is proof of that. Whereas social media and streaming have turn into optimized for search and discovery, the podcast area stays excruciatingly stagnant.
Apple Music Replay, its competitor to Spotify Wrapped, additionally dropped right now, displaying customers a year-end abstract of their most listened-to artists, songs, podcasts, and genres in a extremely sharable slideshow. Replay seems like an outright copy of Wrapped in some ways, with related Gen Z-friendly fonts and psychedelic backgrounds. You’ll be able to see your Replay on Apple’s webpage or proper on the Apple Music app.
Right here’s Apple’s full record of the highest 10 reveals for 2023:
- Crime Junkie
- The Day by day
- Dateline NBC
- SmartLess
- This American Life
- Morbid
- Up First
- Huberman Lab
- Hidden Mind
- Stuff You Ought to Know
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