Disney is shopping for the remainder of Hulu from Comcast, the corporate has announced. It’ll purchase the 33 % of Hulu Comcast nonetheless controls and expects to pay NBC Common roughly $8.61 billion for the deal, although the ultimate quantity will probably be decided after an appraisal that will probably be wrapping up someday subsequent yr. As The New York Times notes, the businesses had agreed back in 2019 that Comcast might drive Disney to purchase its stake by subsequent yr and Disney might require Comcast to promote. The cable TV and media firm selected to hurry up negotiations with Disney as a substitute of ready till 2024.
"The acquisition of Comcast’s stake in Hulu at honest market worth will additional Disney's streaming targets," Disney stated in its announcement. Earlier this yr, the corporate revealed that it’ll launch a "one-app experience" that mixes Disney+ and Hulu content material by the tip of 2023. Whereas it didn't outright say on the time that it had plans to purchase out Comcast, that was a reasonably large clue {that a} full Hulu takeover was within the playing cards. Hulu's standalone app gained't be going away anytime quickly, however its choices may even be obtainable on Disney+ when the brand new expertise launches.
Disney CEO Bob Iger stated when he introduced the mixed streaming app that it's "a logical development" of the corporate's direct-to-consumer choices "that can present better alternatives for advertisers, whereas giving bundle subscribers entry to extra strong and streamlined content material…" As for Comcast, it already has its personal streaming service — Peacock — and has been making its reveals like The Voice obtainable to its members.
This text initially appeared on Engadget at https://www.engadget.com/disney-to-buy-out-comcast-and-take-full-control-of-hulu-054157026.html?src=rss
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